Social Design Meet hosts TestCase: Designing for Conversion

A new group; the Social Design Meet is starting up and TestCase is pleased to contribute at their first meeting.

Both groups share the same goal of creating events that are not only great social/ networking gatherings, but also an event where you can leave knowing you learned something.

This third TestCase subject is Social Design for Conversion.

If you would like your design to be evaluated at the meetup, contact Kabir sdm@riotvine.com

It is intended for founders of social and consumer web properties.

the Social Design Meet goal is to foster a design oriented community of like minded individuals in the Boston area intent on building the next generation of great social apps. A community is the best way to spur innovation

If you agree that a focus on user experience is what will make the next web products great, then you should plan on attending.

Sign up here and BTW, as with all TestCase events, there will be free Beer and Pizza.

Sembled

Genotrope Record:  Sembled

Funding Status: Seed

Founders Backgrounds: Great Hill Partners (Boston-based private equity firm).

Investors: Friends & Family / Founder

Industry: Consumer Web

Offering Description: Sembled.com LLC helps consumers identify the easiest "assembly requried" products and strives to reduce frustration and time required in assembling a product with detailed video and photo instructions and commentary.

Still Time to Snag a Ticket to MITX Awards Wednesday 6/2

As we wrote about in our April post, we think the MITX Awards are very cool and give local companies some much needed exposure.

This year is no different. There are tiny bootstrapped startups and VC funded startups all competing to be top in their category.

These Ten Categories have very interesting companies vying for the award:

• Analytics and Business Intelligence


• Cloud Computing


• Devices


• E-Commerce/Alternative Retail


• Marketing/Customer Relationship Technologies


• Mobile Applications


• Mobile Infrastructure


• Online Advertising


• Rich Media


• Social Media


• Technology Enablers

Go check it out if you haven't been before, you won't be disappointed.